Visitor Figures

Most businesspeople are glad to say ‘goodbye’ to the year of ‘crisis’ that was 2009! Not least the hospitality industry in the Costa Blanca which has announced that visitor figures for dipped to just 74.5 per cent occupancy; the worst that it has experienced in the last twenty years.

According to La Asociación Empresarial Hostelera de la Costa Blanca (HOSBEC), it offers almost 70,000 nights of occupancy, which accounts for around 60 percent of the tourist activity of the Valencian Community. In a year when finances were possibly the most important thing on most holidaymakers’ minds, it may come as no surprise to note that 2 star establishments received a healthy 86.3 percent, whereas those of 4 and 3 stars only reached 50.9 and 57.9, respectively.

Visitor numbers consisted of 48.2 percent of Spaniards and 51.8 of foreigners. The British again make up the most important foreign market with 43 percent of the total of tourists lodged, followed by Dutch 4 per cent and Belgians with 3.2.